After a four-year hiatus, The Jonas Brothers are back with new music and a high-energy video. The trio released “Pom Poms” on On Air with Ryan Seacrest and quickly followed with the accompanying video to celebrate their return.
The video mirrors the song’s upbeat vibe, bright and easy to dance to. Filmed in New Orleans, it features the Southern University marching band and cheerleaders, with a standout moment where Nick Jonas teams up with friends for a playful dance battle against the Southern University squad.
The Jonas Brothers are an American pop rock band formed by brothers Nick, Kevin, and Joe Jonas in 2005. They quickly built a devoted fan base and became a major force in teen entertainment. In 2008 they starred in Disney Channel’s CAMP ROCK, a movie that helped broaden their audience and led to CAMP ROCK 2. Their rapid rise earned them a Breakthrough Artist award at the American Music Awards and a nomination for Best New Artist at the 51st Annual Grammy Awards.
Over the years, the trio has evolved from teen sensations to a more polished pop rock act, releasing music, touring, and engaging fans across generations. Their journey includes collaborations and individual projects that have kept their sound fresh while honoring their roots.
To watch the music video, viewers can press play below and share their favorite moment in the comments. The release underscores the band’s enduring appeal and their ability to fuse catchy melodies with high-energy performances.
Industry observers note Pom Poms as a confident comeback. Billboard highlighted the strong vocal harmonies and dynamic stage presence, while Rolling Stone praised the video’s bold visuals and infectious choreography that match the tempo of the track.
In a music landscape shaped by streaming and social media, the Jonas Brothers maintain relevance by balancing nostalgia with fresh material. They continue to influence newer acts and draw audiences across the United States and Canada with live performances and new releases.
Fans around North America have watched the trio’s evolution with anticipation, and Pom Poms adds another milestone to a career that has touched pop culture since the mid-2000s. The video offers a snapshot of a band that learned to grow while staying true to the pop rock roots that launched them.